A JV giveaway event is a site setup by Internet marketers who get together to use their email lists to help grow the lists of subscribers of all the participants involved. By taking part in such an event each member has the possibility to grow their own email list by capitalizing on the total power of all the other list builders who are taking part.

The way it works is each participant of the JV giveaway submits one or more gifts together with their squeeze pages they will be using to gather new registrations. They then agree to send emails their list on launch day promoting the giveaway and all the free products being given for free by other participants.

The single vital element that will make a JV giveaway event a success for you, would certainly be - your contributions. An effective giveaway event (for you) would be an event where you grow your email list. For that to transpire you want people to opt-in for your offers. Therefore you need your gifts to be engaging for the people that become a member of the event as members.

What are the qualities your submissions need to have?

1) Uniqueness - Your gifts should be unique so they will stand out in the sea of gifts. How to make them unique? Look at the other items on this list.

2) Contemporary - Your offer must not be a worn out eBook from 2002.

3) Substance - Your contribution should provide much needed, useful information.

4) High quality graphics - People "shop" with their eyes. Make your graphics alluring, pleasing to look at and inviting.

5) Good copy - Create a "smart" sales copy that will grab them by their mouse clicking finger. You essentially have to sell your contributions twice:

A. At the gift list - You need an alluring headline (some events limit it to 25 characters) and a concise, attractive copy (some events limit that to 500 or even 300 characters).

B. At the gift's squeeze page - this is like a sales letter only instead of a "buy now" button you will have an opt-in form.

6) Bonuses - You must (yes, "must" - people have come to count on this) have bonuses on the download page. Please, add a few real bonuses and not just the usual affiliate promotions.

7) Follow up - Follow up on your subscribers. Make it your own and offer more bonuses.

Conclusion

You need good marketing skills for your offers to create the type of results you expect. Invest in your contributions and your email list will expand.

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